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Our Story

About Juniper Crest Land

Tokyo's premium tennis boutique, curating rackets, balls and women's apparel since 2012.

Two beautiful women tennis players celebrating on court
How We Started

Born On The Courts of Ariake

Juniper Crest Land opened its first small shop near the Ariake Tennis Forest in 2012, founded by a lifelong player who wanted Tokyo's club and tournament players to have access to equipment that performed as beautifully as it looked. What began as a single rack of rackets has grown into a full boutique spanning rackets, balls and women's apparel β€” still fitted, packed and shipped from the same neighborhood today.

Every product in our catalog is tested on our own courts before it ever reaches yours. If our staff wouldn't play a full match with it, we don't sell it.

2012Founded in Tokyo
48,000+Players Served
14Years of Craft
Portrait of Juniper Crest Land's founder, an elegant Japanese businesswoman holding a tennis racket
Meet The Founder

"Play Should Feel Like You."

"I started Juniper Crest Land because I was tired of choosing between performance and style. Our customers are doctors, students, and grandmothers who play three times a week β€” they deserve gear that keeps up with their game and reflects who they are." β€” Founder & CEO, Juniper Crest Land Co., Ltd.

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What We Stand For

Our Values

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Performance First

Every racket, ball and garment is tested by real players on real Tokyo courts before it's added to our catalog.

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Beauty In Detail

From packaging to stitching, we believe equipment should be as considered as the game itself.

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Community First

We sponsor local junior clinics and partner with clubs across Kanto to keep tennis growing in Japan.

Our People

The Team Behind Juniper Crest Land

A small, dedicated team of former competitive players, stylists and coaches based at our Ariake showroom.

Three beautiful women staff members of Juniper Crest Land standing in front of the store